American Express joined Sadad on April 21, 2007. The commitment between American Express and SADAD is coinciding with the technical improvement in the kingdom. By joining Sadad, the company allows its customers to pay the due amounts in their account easily and quickly across all banking channels in various parts of the Kingdom, through banks branches, ATM machines, telephone and internet.

American Express, one of the world's most respected card associations, has been operating in the Kingdom of Saudi Arabia for at least three decades. In 1999 The Saudi Investment Bank (SAIB) and Amex Middle East, Bahrain, formed a joint venture company under the name of Amex Saudi Arabia Ltd. (ASAL) in order to take over and actively manage the Amex franchise in the Kingdom. ASAL works on maintaining the leading position of the card in KSA and issuing a card in Saudi Riyal to better serve the local market.